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Three Ways to Optimize Your Pricing Strategy & Boost Profits
Like building a recipe or writing a song, sculpting an effective pricing strategy for your business takes a lot of trial and error. You want your customers to like it, and you want it to work well for...
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This Week in Retail – Episode 13
The retail industry learned big news from some big hitters this week. It was revealed that Chinese eCommerce behemoth Alibaba secretly invested money into Amazon.com competitor Jet.com. It was part of...
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How Retailers Will Win This Mother’s Day
If you didn’t realize Mother’s Day is this coming Sunday, consider this your friendly reminder. More and more people are spending big bucks on their moms and this year is no different. That’s exactly...
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The Top 5 Reasons Why You Should Consider A Pricing Engine
Putting together a perfect pricing strategy is not easy, any retailer can tell you that. Finding the sweet spot for your products’ prices takes a lot of time, effort, and resources. Many choose to do...
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Dynamic Pricing and Price Discrimination: What’s the Difference?
Price discrimination and dynamic pricing are often used in the same sentence, and for good reasons. They both involve changing the prices of various products, so many consider the practices one in the...
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Gain More Competitive Intelligence with Wiser’s Visual Spy Agent
Just as there are two sides to every coin, Wiser’s Spy Agent feature offers two different ways to gather match results: standard and visual. Both sets of results are useful in determining how a...
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Dropshipping School – What It Is and Why It Can Help Scale Your Business
*The following is the first in a two part series by Tiana Byers from ecomdash. Dropshipping – now there’s a term any ecommerce retailer has heard buzzing around in online forums and amongst colleagues....
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Key Questions to Consider When Building A MAP Policy
For those unfamiliar, MAP stands for minimum advertised price. It’s a legal agreement in the U.S. between manufacturers and retailers to not advertise their products below a certain price. An architect...
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How to Maximize Your Selling Capabilities On Multiple Channels
Limiting your products to one channel is like giving your pet corgi a leash that is too short. Why constrain your reach by limiting the channels you sell on? More people would benefit from your...
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Boost Revenue With Upsells and Cross-Sells
If you want to brush up on your ping pong skills and decide it’s time to reinvest in a new pair of paddles to get the ball rolling, you can start on the internet. You reinvest some money into a new...
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10 Reasons to Stop Manual Repricing
To stay competitive in ecommerce, many retailers have turned to to frequent price changes. This makes sense, since plenty of major retailers like Amazon and Best Buy change their prices multiple times...
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Everything You Need to Know About Winning a Price War
While they may not be as chaotic as our favorite war-time films, price wars in ecommerce can still get pretty relentless. Some retailers change their prices multiple times a day to stay competitive,...
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Keep Your Data Close, and Your Competitors’ Closer
The year is 2015, and the internet is chock-full of easy-to-access data for consumers and retailers. We create data every second. Whether it’s from a website or changing the price of a product,...
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The 3 Main Ways to Reprice in Online Retail
The price tag as we know it is becoming more obsolete every day. With more and more entrants entering the retail industry, retailers are finding more ways to stay competitive and win over customers....
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4 Awesome Pricing Strategies Every eBay Seller Should Know
eBay has been a critical marketplace for online retailers for the past 20 years. The marketplace is huge, and makes up roughly 19% of all of ecommerce. Unlike repricing on Amazon, repricing on eBay...
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Control the Future of Your Business with Predictive Analytics
In online retail, it’s possible to travel to the past, thanks to data. What were customers’ paths to your store at this time last year? Different tools like Google Analytics can actually show you. Who...
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4 Features to Look for in a Pricing Solution
In eCommerce, there are a couple of routes sellers can take when it comes to their products’ prices. They can stick to traditional static pricing, or they can decide to change their prices according to...
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3 Ways Digital Coupons Can Enhance Your eCommerce Business
In retail, price is a major factor in a customer’s path to purchase. To cater to this influence, many retailers use coupons to win customers over. One method retailers can use to win them over is with...
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Why Data Alone Isn’t Enough To Succeed
It’s fun to think of eCommerce as a swimming pool filled with data, with retailers jumping right on in. There’s so much data being created every day, but you probably already knew that. From competitor...
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4 Tips To Use When Competing With Amazon
Since its creation 20 years ago, Amazon has become an online retail leader with 23% market share. They have shown their dominance in a number of ways with free shipping on orders over $35 and low...
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